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Your data is one of the most important assets at your business’ disposal. It’s really indispensable. Not only are large amounts of it the result of successful operations, it also can help your organization better understand the intricacies of its own operations, and where you want it to go in the future. Does your business have a process for collecting, storing, and sorting vital data so that your organization can figure out where to go next?
At Digital Seattle our technicians come to work every day to help organizations like yours make full use of your technology. Moreover, we are just starting to realize the potential of data ourselves. By having our certified technicians build a dedicated data warehouse, you are creating a construct that embraces the future of data analytics. This analysis may just be the key that allows your staff to strategically plan the next initiative that will take your business to the next level. Here are some of the types of data a comprehensive data warehouse will hold.
Your business depends on the patronage of many clients--people who buy your product or service on a varying basis. However, all of your clients will have information that you want to keep on-hand in the event that you lose it. This includes contact information (like email addresses and mailing addresses) as well as phone numbers and otherwise. You should also include any information about services that you’ve rendered for them so that you’re not caught unaware should you lose records of what type of relationship you have.
Similarly, your organization also depends on contact with vendors who provide the resources required in order for your business to succeed. This could be in the form of software solutions provided by a developer, or hardware issued by a distributor. Utilities, like your Internet, electricity, HVAC, etc. are equally as important, as they make your office an environment suited for work. In the event the information about your vendors is compromised or lost in any way, you will want to be ready to recover it so that your business relationships can continue to function properly.
While storing data and backing up any data related to your vendors and clients can help your business recover in the event of a disaster, you also want to use this information to learn more about your consumer base and create a profitable future for your organization. Doing this is called analytics. Leveraging analytics is a great way to take seemingly arbitrary numbers and find trends that mean something for your business. There are applications that can help your organization find new markets, target the best client base, and identify inefficiencies that compromise your organization’s ability to turn a profit.
If your business truly wants to take advantage of data during the new year, now is the time to take the initiative and invest in data warehousing and corresponding analysis. To learn more about these solutions, reach out to Digital Seattle at (206) 709-9556.